web2pack helps to implement the digital trend in packaging

You can offer all imaginable products in your Durst Smart Shop! Our web-to-print software will help you to implement the right sales scenario for your specific clientele and shop type. Your customers select their desired packaging-type, enter the required size and choose their own print image. Variable designs, for different languages or special promotions, are generated with just a click and placed in the shopping cart. It is just as easy for your customer to create a specialty anniversary package design with "10% more content" as it is to change the package dimensions to fit the 10% extra content. The editor delivers the finished print data directly into your production workflow. In advance, setup the parameters by which your customers can create and edit package designs, based on your specific production capabilities.
Demo Smart Shop Corrugated


The 3D preview allows your customers to view previously designed packaging from all sides. Animation tool shows a view of the inside of the packaging and at the same time serves as folding instructions.


Automatically transfer print data to production depending on the customer workflow. This allows you to respond flexibly to the different requirements of your customers and only need one portal for your order management.


The focus of our current product development lies in the communication of variable graphic content and customizable sizes and shapes for the packaging industry.


Durst Smart Editor
Individual design possibilities - even without previous graphic knowledge

Inside- & Outside-Design
Double-sided design of packaging

Simple and fast design through ready-made designs

Data Upload
Possibility of uploading ready-made data

Material Selection
Definition of material color for more realistic print preview

Variable Sizes
Freely definable product sizes

FEFCO- & ECMA-Standards
Various possibilities through integration of standards

Animated 3D-Preview
Inside and outside preview of animated packaging

Web-to-Print for Packaging

Individual solutions

Individualization is both a blessing and a curse. On the one hand, customers are willing to pay good prices for unique products, but on the other hand, smaller quantities and the inexperience of new users pose challenges for the introduction of these innovations.

We develop solutions that allow people to express their individuality and editors that support communication with your customers. The visual representation is just as important to us as the production of the finished piece.

Comprehensive integration

The Durst Smart Editor is successfully used for the distribution of customizable products.

One focus of our current product development is the communication of variable graphic content and customizable sizes.

Whether for folding boxes or corrugated boxes, we develop the right solution for your product. Your customers can quickly and easily design their own individual products online and you receive production-ready data. The resulting flexibility gives you an enormous competitive advantage.

Digital change planned

In addition to supporting your customers in the design and ordering of packaging products, we offer you the complete commercial processing of your orders, including invoicing and organization of payment processes. We ensure seamless integration with both Durst Print Workflow and the customer environment, as well as with your preferred shipping and payment providers. 

This allows you to easily support the different requirements of your customers and you only need one portal to manage orders.


Our solution helps you prosper.

Individuality that works within your current production workflow

Short response time to market trends

Maximum flexibility with high profitability

Higher margins for small print runs


Customized products that meet your customers' requirements. Offer your customers a variety of free image archives within the online editor or order through the upload function. No matter corrugated board or folded cartons - size and appearance can be revised by the customer.
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Smart Editor

The Durst Smart Editor is an innovative online graphics editor that enables your customers to design browser-based print templates. Everyone can design their own product quickly and easily - without installing any additional software! The user-friendly interface with an extensive range of tools allows you to design sophisticated layouts even without prior design experience. Your customer can create a unique design directly online, or visually check an already created design. The technology of the editor always ensures the creation of flawless print data. A clear advantage for you, as time-consuming post-processing of incorrect print information is no longer necessary.
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Customers can access preconfigured design templates for all products. These templates are the basis for the integrated corporate technology. You provide the customer with a template that he can edit online in the Durst Smart Editor. In it, only certain areas are released for editing. This ensures that all corporate design specifications of a brand are retained and that only specific text and images can be changed.
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Customers have the option of uploading their own pictures (jpg, png) or layouts into the editor. These are displayed directly in the Durst Smart Editor and can be used to design the end product. All image and external data uploaded by the user are checked in real time using predefined parameters, like resolution and size.


External image databases

Give your customers access to millions of images on almost any subject through direct links to Adobe Stock, 123RF and Colourbox's extensive image databases.


Clipart images are vector-based SVG graphics that are infinitely scalable without quality loss. In addition, any number of colors can be created, which can then be individually changed in the editor.

Image archive

Create a custom image archive for your customers. Images are uploaded, stored online and sortable.

Quality index for pixel images

In the editor, all pixel images are checked for their quality for printing in real time. The image resolution parameters can be adjusted individually for each product.


Vector-based patterns are scalable and repeatable. They can be seamlessly lined up and can fill any size. Patterns are particularly suitable for the design of backgrounds. The patterns can be enlarged or reduced, and the incorporated colors can be changed individually.


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